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Sales and Marketing News

RSS feedDisplaying articles 1 - 10 of most recent articles

Bizarre Harmon Brothers Ad for Next Vacay Stars Traveling Tree Woman Characters invented for ad campaigns like NBC Sports' Ted Lasso and Geico's cavemen have proven so popular they've spawned their own TV shows. Treena the Traveling Tree Woman invented by Harmon Brothers might not be guaranteed that same success, but the U
MediaWeek | 2 hours, 33 minutes ago | comment? | recommend
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Reddit Overhauls Blocking Experience Reddit began rolling out its revamped blocking experience Tuesday. The platform said in a blog post that the goal is to give Redditors more control over their safety experience, who can contact them, who can see their content and whose content they can se
MediaWeek | 3 hours, 14 minutes ago | comment? | recommend
S.F. hospitality startup Sonder to start trading Wednesday A finalized merger agreement with special purpose acquisition company Gores Metropoulos II was completed on Friday. | 3 hours, 26 minutes ago | comment? | recommend
PM Hotel merges with D.C.-based competitor It's the latest expansion, and second major merger in three months, for the Chevy Chase hotel company. | 3 hours, 37 minutes ago | comment? | recommend
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Los Angeles Rams, Team Up on Lens for Snaps Next-Generation Spectacles The Los Angeles Rams celebrated their victory over the Arizona Cardinals Monday night in the Wild Card round of the National Football League playoffs with a new lens for Snap Inc.'s next-generation Spectacles camera sunglasses. The new lens is the first t
MediaWeek | 3 hours, 44 minutes ago | comment? | recommend
The Grammys Move to April 3 on CBS and Paramount+ After Omicron Postponement The 64th Grammys have a new date after the ceremony's omicron-related postponement earlier this month. The annual awards show will be broadcast live on CBS and Paramount+ from Las Vegas on April 3 at 8 p.m. Top line For the second year in a row, the Recor
MediaWeek | 4 hours, 11 minutes ago | comment? | recommend
Carla Pieyro Sublett Out as IBMs CMO as Tech Company Streamlines Roles Just shy of her one-year anniversary as IBM's chief marketing officer, software marketing veteran Carla Pi?eyro Sublett is out, the company confirmed. The marketing department will now report to Jonathan Adashek in his new role as chief communications off
MediaWeek | 4 hours, 23 minutes ago | comment? | recommend
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Taco Bell Is Enlisting Fans to Create the Next Cinematic Nacho Fries Ad It's that time of the year again: fast food chain Taco Bell is ready to roll out its next trailer-style ad for the return of Nacho Fries featuring movies that do not exist. As each installment takes on a new, specific movie genre, those who have been foll
MediaWeek | 4 hours, 25 minutes ago | comment? | recommend
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Grammy Awards Move to April in Las Vegas The 64th annual show, originally scheduled for Jan. 31 in Los Angeles, was postponed amid a spike in Covid-19 cases. It will now take place on April 3, and be broadcast live by CBS.
New York Times | 4 hours, 35 minutes ago | comment? | recommend
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The Driving Force Behind Omnicom Media Groups New Expertise and Products? Its Centers of Excellence Omnicom Media Group's media agencies used to plan vertically by platform, but leaders at the agency specializing in influencer marketing realized that the old way of planning obscured the combined reach of creators who have audiences across many platforms
MediaWeek | 4 hours, 37 minutes ago | comment? | recommend