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Sales and Marketing News

RSS feedDisplaying articles 21 - 30 of most recent articles

Arnold Worldwide's new Hispanic venture is example of industry trend Just about every big ad agency is trying to figure out how to capitalize on the fast-growing Hispanic market these days and the big ones that arent probably should be thinking about it. Sometimes, its just a matter of buying a smaller specialized agency, | 19 hours, 1 minute ago | comment? | recommend
Sheraton Kona launches all-inclusive meetings package Sheraton Kona Resort & Spa at Keauhou Bay has introduced an all-Inclusive package targeting corporate meeting and incentive travel groups and giving them all the amenities they need to hold their events at the property. The packages are for groups that ne | 19 hours, 31 minutes ago | comment? | recommend
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Twilight to Be Revived in Short Films on Facebook Five aspiring female directors will be chosen to make short films based on Twilight characters, and the mini-movies will be shown exclusively on Facebook next year.
New York Times | 19 hours, 52 minutes ago | comment? | recommend
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U.S. Is The Top Export Destination For Small British Firms More than half of small and medium-sized companies in the UK sell their products to the U.S., making it the top export destination for British firms. | 19 hours, 55 minutes ago | comment? | recommend
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Advertising: Marketers Are Urged to Become Fearless An executive of Mondelez International, which ran a spot featuring nontraditional families, said, Being fearless is the only answer right now.
New York Times | 20 hours, 14 minutes ago | comment? | recommend
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Bits Blog: Amazon Is Not Holding Back on Paul Ryan The retailer is discouraging sales of Hachette titles. The 2012 Republican vice presidential candidates new book is an exception.
New York Times | 21 hours, 57 minutes ago | comment? | recommend
Chains Spurn Netflix Plan to Screen Crouching Tiger Sequel Regal Cinemas and Cinemark said Tuesday that they would not screen the film, which will debut simultaneously on Netflix and on some Imax screens.
New York Times | 22 hours, 14 minutes ago | comment? | recommend
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NFL Tops Jeter's Last Game in Twitter TV Ratings NBC’s Sunday Night Football contest between the New Orleans Saints and Dallas Cowboys came out on top of Nielsen’s TV Twitter ratings for sports programs this past week. The game was dominated by Cowboys quarterback Tony Romo, who threw three
MediaWeek | 22 hours, 33 minutes ago | comment? | recommend
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New Sitcom Tries Old Form: Laughs Allowed A new show, Mulaney, on Fox, goes against the grain for network TV by using the traditional multicamera comedy format, shot on a stage with a studio audience.
New York Times | 22 hours, 38 minutes ago | comment? | recommend
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Shonda Rhimes Smashes It in TV Twitter Ratings Shonda Rhimes is on a roll in Nielsen’s TV Twitter ratings. The producer and screenwriter’s steamy Scandal, set in Washington D.C., generated the most Twitter traffic last week. It inspired 718,000 discrete tweets reaching 4.16 million Twitter
MediaWeek | 23 hours, 4 minutes ago | comment? | recommend