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Articles from MediaWeek

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The 5 Artiest Simpsons Couch Gags All hail the dark lord of the twin moons! How quickly we forget what an art school nerd Matt Groening is. Every so often, producers of The Simpsons get one of their stranger pals to offer a unique spin on the characters to open an episode, and invariably,
MediaWeek | 12 hours, 54 minutes ago | comment? | recommend
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Marriott Launches Global Creative and Content Marketing Studio Following the trend of marketers becoming publishers, Marriott International is launching a global creative and content marketing studio to handle internal work for its portfolio of 18 travel-related brands. "We view this as the opportunity to be the
MediaWeek | 21 hours, 16 minutes ago | comment? | recommend
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As Genre Shows Go Mainstream, TV Execs Are Looking to Novelists for the Next Hit TV network options on books have exploded. Publishers Lunch, a trade that tracks book industry deals, lists an ever-increasing number of television options over the last few years, with 2013 setting the record and this year looking good. And with massive
MediaWeek | Sep 29, 2014 04:44 AM [GMT] | comment? | recommend
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GoPro and the NHL Have Signed a Deal That Will Give Hockey Fans a Players POV Ever wonder what’s it like to be Patrick Kane of the Chicago Blackhawks streaking in on a breakaway? Or New York Rangers goalie Henrik Lundqvist blocking a 100 mph shot? The NHL has struck a content-sharing deal with GoPro cameras to offer TV viewer
MediaWeek | Sep 29, 2014 04:08 AM [GMT] | comment? | recommend
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Why Does This Scandal Star Keep Tweeting in All Caps? Specs WhoDarby Stanchfield Age 43 Claim to fame Stars as Abby Whelan on ABC’s Scandal (Thursdays, 10/9c) Base Los Angeles Twitter @darbysofficial What’s the first information you consume in the morning? I usually look at Twitter for news
MediaWeek | Sep 29, 2014 04:08 AM [GMT] | comment? | recommend
UFC's Dana White Is a Fighter Who Always Wins Asked what it’s like to run the Ultimate Fighting Championship, the ruling franchise of the mixed martial arts world, Dana White doesn’t mince words. “This job is insanity,” he says. “Every morning when I wake up, bad shit ha
MediaWeek | Sep 29, 2014 04:04 AM [GMT] | comment? | recommend
How Shane Smith Built Vice Into a $2.5 Billion Empire By now, you’ve no doubt heard about Vice’s humble beginnings. It’s 1994 in Montreal, and three guys—Shane Smith, Gavin McInnes and Suroosh Alvi—decide to launch a free punk magazine called the Voice of Montreal. Two years lat
MediaWeek | Sep 29, 2014 04:04 AM [GMT] | comment? | recommend
Outlander's Ron Moore on Time-Travel, Pern and Everything Scottish Does anybody remember when we stopped thinking of the typical sci-fi and fantasy fan as a basement-dwelling male virgin and started admitting that women comprise a huge chunk—frequently the majority—of the audience? It's hard to put a time
MediaWeek | Sep 26, 2014 7:19 PM [GMT] | comment? | recommend
Here Are Your 2014-2015 Broadcast Season Redundancies Every year, broadcast spends millions upon millions turning scripts into pilots and pilots into series. And frequently, it picks scripts with quite a few commonalities. Of course, if you have an entire professional class assigned the task of figuring out
MediaWeek | Sep 25, 2014 3:59 PM [GMT] | comment? | recommend
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Super Bowl Rematch Tops Nielsen TV Twitter Sports Broadcasts The Super Bowl rematch between the Seattle Seahawks and Denver Broncos put CBS Sports on top of Nielsen's TV Twitter ratings in the sports broadcast category last week. But unlike the lopsided NFL championship game, which saw the Hawks steamroll the B
MediaWeek | Sep 24, 2014 2:31 PM [GMT] | comment? | recommend