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Articles from MediaWeek

RSS feedDisplaying articles 1 - 10 of most recent articles

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Captivate Brings Women in Business Series to 12,000 Screens Across North America Each spring, Women's History Month prompts brands to chime in on the movement toward a progressive, inclusive and non-discriminatory view on gender. In some years, there's much to celebrate. Others, however, that's less so. And while the U.S. elected its
MediaWeek | 1 hour, 16 minutes ago | comment? | recommend
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Twitter Brings Spaces to Android, Beating Out Clubhouse Clubhouse may be generating more buzz than Twitter Spaces of late, but the latter won the race to debut for Android, albeit in a slightly limited form. Twitter said in a tweet from the Twitter Spaces account Tuesday that Android users can now join and par
MediaWeek | 13 hours, 16 minutes ago | comment? | recommend
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Why Does This Gloriously Weird Ad Want You to Eat Nothing But Cauliflower Hash Browns? The grapefruit diet infamously recommended that people consume a whole mess of oversized citrus, just as the cookie, cabbage soup and baby food diets relied almost exclusively on, well, cookies, cabbage soup and baby food. The old-school version of Atkins
MediaWeek | 13 hours, 28 minutes ago | comment? | recommend
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How a Genealogy Site Used Deepfake Tech and Old Family Photos to Create a Viral App A genealogy site tool that lets people digitally animate old family photographs has become a viral sensation on social media this week--in the latest example of brands putting AI-powered deepfake technology to creative use. The feature, released by Israel
MediaWeek | 14 hours, 3 minutes ago | comment? | recommend
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MDC Partners Takes Q4 Organic Revenue Hit MDC Partners, the company that owns agencies including 72andSunny, Anomaly and Media Kitchen, reported its fourth quarter earnings today, sharing that its organic revenue dropped 13.7%. Top line Its drop is in line with other holding companies, all of whi
MediaWeek | 14 hours, 22 minutes ago | comment? | recommend
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Reddit Begins Testing New Avatar Builder, Custom Community Welcome Messages Reddit is testing a new way for moderators to welcome new members to their communities. The custom messages, for mobile and the web, are currently being tested with 30% of Redditors and are available to all moderators. Moderators already had the ability t
MediaWeek | 15 hours, 36 minutes ago | comment? | recommend
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The Washington Post Amps Up Its App Strategy to Drive More Subscribers The flagship app of The Washington Post is the stuff of publishers' dreams: It converts readers into subscribers and subscribers into repeat customers. To take advantage of this, The Post is investing more resources into its mobile strategy team, with the
MediaWeek | 15 hours, 49 minutes ago | comment? | recommend
Essitys Latest Taboo-Busting Campaign, #PainStories, Puts a Spotlight on Endometriosis LONDON--Sharp. Shooting. Sickening. Stabbing. Crippling. "Like torture." Those are just some of the words women with endometriosis have used to describe the agonizing pain of the disease, which is woefully under-diagnosed and is experienced by an estimate
MediaWeek | 15 hours, 50 minutes ago | comment? | recommend
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Facebook Adds Languages for Community Management Education Program Facebook is expanding the community management education program it introduced last July to several languages starting this month, including Arabic, French, German, Indonesian, Portuguese, Spanish and Thai. The social network followed up last July's rollo
MediaWeek | 16 hours, 1 minute ago | comment? | recommend
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Canada Goose, NBA Reach Multiyear Partnership for All-Star Weekends Canada Goose reached a multiyear agreement with the National Basketball Association to be an outerwear partner for NBA All-Star Weekend. The outerwear manufacturer and the league initially collaborated for NBA All-Star Weekend 2016 in Toronto, where Canad
MediaWeek | 16 hours, 31 minutes ago | comment? | recommend